Brain Burps About Books: How to Create Your Author Platform, Adult and Children's Book Publishing, Book Marketing Podcast
BBAB 225: Fifty Shades of Greatness

Fifty Shades of Greatness

A Conversation About Creating the Life You’ve Been Yearning For with Paula Jean Burns

Announcements
  • Where should you start building your platform? Let me show you with my FREE video training. Hurry! It's only available until May 3rd! Text 33444 and enter the code KATIED to get signed up for my free training!
This Week's Guest is Paula Jean Burns!

This week’s guest is Paula Jean Burns. Recognized for her leadership as a highly skilled Project Team Manager within the Information Technology field, Paula Jean delivers powerful strategies to her clients leading them to attain significance and purpose which she describes as  “Living Life All In." After 25 years of leading high profile teams and projects for a leading health care system, Paula Jean’s world was rocked when she experienced 2 major life events within the same year causing Paula Jean to pause and declare:  “So, this is it?  There must be more to life!” Paula Jean responded by taking her life off “auto-pilot” and regaining control as the driver of her life.  It was in taking this bold move that led Paula Jean to discover her life’s true work, reconnect to her passion and for the first time to live her life All IN!

Paula Jean and I talk about
  • Intuitive Mindful Leadership.
  • Living All In.
  • Fifty Shades of Greatness.
  • What does “bespoke” mean.
  • How to create the life you’ve been yearning for.
  • What she thought of my beta test!
  • How my platform tips helped her even though she's not exclusively a writer.
  • Making these platform principles applicable to everyone.
  • Learning lessons backwards!
  • The benefits of narrowing down your audience.
  • How to be specific and authentic at the same time.
Direct download: Fifty_Shades_of_Greatness_1.mp3
Category:Books and Video Marketing -- posted at: 3:00am EDT

BBAB 224 : Why Would a Performer Need To Build a Platform?
Announcements
  • Where should you start building your platform? Let me show with my FREE video training. Hurry! It's only available until May 3rd! Text 33444 and enter the code KATIED to get signed up for my free training!
  • Great listener question from Vicky in today's podcast: "How soon should someone wait after they start their blog to write their first book?" Do you have a question you'd like me answer on the podcast? Click here: www.speakpipe.com/KatieDavis
This Week's Guest is Jackie Reynolds!

This week’s guest is Jackie Reynolds. Jackie finished up one of my Crank It Up with Katie coaching sessions. A multi-award winning performer, Jackie Reynolds, brings laughter to the Hudson Valley and beyond as Jackie the Magician, Bee Bee the Clown, Mrs. Santa Claus & the Fairy Godmother. Since 1992 her creative entertainment, quick wit and refreshing humor have delighted audiences at community events, company picnics, day care centers, libraries, schools,  senior centers and 1000’s of parties. Jackie has now added children's book author to her extensive resume.

Jackie and I talk about
  • Why Jackie wanted to build a platform online.
  • How building email changed her business.
  • Gaining control of your platform through an email list.
  • Props to Harold Underdown, Jackie’s editor for her two books.
  • Why she was told to take the wild animals out of her books
  • How Jackie published her books through Hillcrest media and Mill City Press.
  • Jackie’s direct results from having an email list.
  • Don’t miss our P.S.!
Direct download: Why_Would_a_Performer_Need_To_Build_a_Platform_.mp3
Category:Books and Video Marketing -- posted at: 3:00am EDT

BBAB 223: From Tech Phobic to Master Blogger

Brain Burps About Books Podcast #223

From Tech Phobic to Master Blogger

Platform Building with Author Vivian Kirkfield

Announcements
Contributors
This Week's Guest is Vivian Kirkfield!

This week’s guest is Vivian Kirkfield. Vivian is one of my exceptional students! She got her master’s degree in Early Childhood Education and was a kindergarten teacher in New York City for many years. Then she decided to stay at home and raise her children. As a daycare provider, she was able to do that. The program of activities she put in place for those children became the basis for her award-winning parent-teacher resource, SHOW ME HOW!  BUILD YOUR CHILD’S SELF-ESTEEM THROUGH READING, CRAFTING AND COOKING.

Vivian and I talk about
  • How Vivian started building her author platform.
  • Don’t miss the #giveaway on Vivian’s blog!
  • Julie Hedlund’s 12x12 membership.
  • Why writers need to build their platform and where to start.
  • Will Write for Cookies – her fabulous series.
  • How Vivian adds people to her email list.
  • How to get your free anti-bullying toolkit guide for kids.
Direct download: From_Tech_Phobic_to_Master_Blogger.mp3
Category:Books and Video Marketing -- posted at: 3:00am EDT

BBAB 222: Social Media Power Tips for Power Users

Brain Burps About Books Podcast #222

The Art of Social Media: Tips for Power Users

An Interview with Author, Speaker & Social Media Pro Peg Fitzpatrick, co-author with Guy Kawasaki

Announcements
  • Coming soon! Free training on how to market your books. Get on the notification list right HERE right now!
  • Listener Kim Trumbo asks a great question. Do you have a question about book marketing you'd like me answer on the podcast? Go to www.speakpipe.com/katiedavis and ask away!
This Week's Guest is Peg Fitzgerald!

This week’s guest is Peg Fitzpatrick. Peg is an author, a speaker and, social media marketing pro. Covering all the major social media platforms, she frequently hears “you’re everywhere!” She’s passionate about life, social media, and inspiring others to be their best. She co-authored The Art of Social Media with Guy Kawasaki.

Peg and I talk about
  • Easy ways to use Canva.
  • Rules about selling on your personal Facebook profile.
  • What you can do on your Facebook page.
  • The 20% rule of Facebook ads.
  • $5 a day ads.
  • Why should never buy Likes.
  • Should you sponsor your own content as an author?
  • Authors who are doing it right: Elizabeth Gilbert and Hugh Howey.
  • Why you need an author platform.
  • Who should your identity be online if you’re writing for different genres?
  • Hashtag strategy – Using Google plus for related hashtags
  • How to grow your list through social media.
  • How to check how you look to others…be anonymous.
  • Best way to put a post on G+
Direct download: Social_Media_Power_Tips_for_Power_Users.mp3
Category:Social Media and Children's Publishing -- posted at: 3:00am EDT